1.8
Board of Management

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Ton Anbeek - CEO

Ton Anbeek (1962) was appointed CEO of Accell Group on 1 November 2017. Prior to joining Accell Group, Ton was CEO of Beter Bed Holding N.V. from January 2010 to October 2017 and Managing Director of Royal Auping B.V. from early 2007 to 2010. Ton started his career in 1987 at Unilever, where he held various marketing and sales positions in the Netherlands. From 2001 until 2007 Ton was global marketing director (fabric conditioners) in London and Managing Director of Unilever Maghreb S.A. in Casablanca. 

Ton studied Business Administration at Erasmus University Rotterdam and Organisational Psychology at Utrecht University.

Ton rides a Lapierre Xelius, a Batavus Dinsdag and a Winora Sinus iX12.

RUBEN BALDEW - CFO

Ruben Baldew (1977) joined Accell Group as Chief Financial Officer on 1 November 2018. Prior to joining Accell Group, Ruben was Financial Director of Unilever Thailand and in 2014 he held the same position at Unilever Benelux. Ruben started his career in 2001 at Unilever, where he held various financial positions, including Financial Director for European Laundry detergents and the care products supply chain.  

Ruben studied tax law at Leiden University and completed a post-doctoral Chartered Controller programme at Maastricht University.  

Ruben rides a Ghost Lector mountain bike.

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Jeroen Both - CSCO

Jeroen Both (1964) joined Accell Group as Chief Supply Chain Officer on 23 April 2015. Prior to joining Accell Group, Jeroen worked for British American Tobacco, where he built up an extensive international network and experience in both Western and Eastern Europe, as well in Asia, where he was Supply Chain Director and in charge of the introduction and management of British American Tobacco’s central supply chain organisations in Moscow and Singapore.

Jeroen studied Economics at Groningen University. 

Jeroen rides a Haibike Sduro e-mountain bike.

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